"It’s rare to find products that are potent and pure—no unnecessary fillers, just real ingredients that work. These supplements are backed by science and powered by food and highly absorbable, methylated vitamins. Highly recommend for anyone wanting natural supplements that truly deliver."
Bone, Joint, & Muscle Health
The combined power of Aquamin® calcium and magnesium, along with vitamin D3 and K2, supports strong bones and muscles. These nutrients enhance calcium absorption, improve bone density, and prevent calcium buildup in arteries, promoting resilient bone, joint, and muscle health.
Immune System Support
Essential nutrients like vitamin C, zinc, selenium, and elderberry extract work together to strengthen immune defence, reduce inflammation, and protect cells from oxidative stress. This formula helps your body fend off infections, boosts resilience, and supports long-term immune health.
Energy Production & Metabolism
A complete range of B vitamins, iron, and chromium helps convert food into energy, supports red blood cell formation, and maintains balanced blood sugar levels, promoting sustained energy, reduced fatigue, and an optimally functioning metabolism.
Heart and Cardiovascular Health
Grape seed extract, vitamins E and K2, and turmeric support heart health by enhancing circulation, reducing inflammation, and preventing arterial calcification. This blend contributes to a healthier, more resilient cardiovascular system and protects against oxidative damage.
Cognitive Health & Stress Resilience
Adaptogenic ingredients like Cordyceps and Reishi mushrooms, along with brain-supportive nutrients like Lion’s Mane mushroom, vitamin B12, and choline, promote mental clarity, focus, and emotional balance. This blend supports cognitive function, enhances the body’s resilience to stress, and protects the nervous system, helping you stay sharp and calm under pressure.
Antioxidant Defense & Cellular Health
Alpha lipoic acid, vitamins A, C, and E, along with grape seed and elderberry extracts, deliver powerful antioxidant protection, neutralising free radicals and supporting cellular health. This defence shields against premature aging and promotes vitality.
Eye Health
Lutein and vitamin A support healthy vision, protect against blue light damage, and reduce the risk of age-related eye issues. These nutrients help maintain clear, vibrant vision and support long-term eye health.
Digestive Health & Detox Support
Ginger root extract, parsley, and turmeric work synergistically to support healthy digestion, reduce inflammation, and promote natural detoxification. Piperine enhances nutrient absorption, ensuring that the body effectively utilises vitamins and minerals while supporting liver and kidney function for comprehensive digestive and detox health.
Skin, Hair, and Nail Health
Biotin and bamboo silica powder enhance skin elasticity, strengthen hair and nails, and support collagen production. This combination promotes radiant skin, strong hair, and healthy nails.
This multivitamin uses natural, bioavailable ingredients focused on efficient absorption to meet daily nutritional needs. Bioavailable nutrients are absorbed up to 50-100% better than synthetic forms, offering greater efficacy, fewer digestive issues, and quicker health benefits.
Natural Sources & Bioavailability
Aquamin® provides plant-based, bioavailable calcium and magnesium with trace minerals that enhance absorption compared to synthetic forms.
Our algae-derived vitamin D3 is 87% more potent and longer-lasting than synthetic D2, while MK-7 vitamin K2 ensures better calcium regulation than K1.
Methylated B vitamins (like methylcobalamin and methylfolate) are also more readily absorbed, offering up to 30% greater effectiveness than standard forms.
Inclusion of Herbal Extracts and Whole Food Ingredients
Natural extracts like parsley, alfalfa, turmeric, and ginger provide essential phytonutrients and antioxidants that are not present in synthetic supplements, while adaptogenic mushrooms (Lion’s Mane, Cordyceps, Reishi) offer unique immune-support properties typically absent from standard multivitamins.
Use of Chelated Minerals
Chelated minerals like zinc, iron, copper, and manganese glycinate are bound to amino acids, enhancing absorption and reducing gastrointestinal discomfort compared to standard inorganic forms like zinc oxide or ferrous sulfate.
Higher Potency of Active Ingredients
This multivitamin uses standardised extracts with higher active compound content, offering greater potency and effectiveness compared to non-standardised forms.
No Artificial Additives
The formula is free of artificial colours, fillers, flavours, and preservatives, making it a cleaner choice compared to many commercial synthetic multivitamins that may contain binders, additives, and synthetic fillers.
Enhanced Absorption Aids
Aside from bioavailable forms we use Piperine (Bioperine®), derived from black pepper extract, to aid the absorption of various nutrients, especially fat-soluble vitamins and turmeric, improving the overall efficacy of the supplement.
Third Party Testing
We use Campden BRI, one of the world’s leading Laboratories, to third-party test our supplements not only for safety but also consistency in its purity and quality.
Each serving (two capsules) contains: HydroxyPropylMethylCellulose Capsule Shell (100% Plant-Based), Calcium (Aquamin® Lithothamnion Calcareum from Algae), Magnesium (Aquamin® Marine Magnesium from Seawater Extract), Vitamin C (Calcium Ascorbate), Parsley Leaf Powder, Zinc Glycinate, Iron Glycinate, Choline Bitartrate Coated, Alfalfa herb Powder, Grape Seed Extract (95% Polyphenols), Vitamin B3 (Nicotinamide), Lutein (XanMax® Lutein Esters from Marigold), Vitamin E (Natural Succinate Powder), Natural Rice Extract (NuMag), Manganese Glycinate, Selenium (Seleno-Methionine), Vitamin B5 (D-Calcium Pantothenate), Vitamin D3 Vitashine™ (Cholecalciferol from Algae), Vitamin K2 (as Menaquinone-7), Turmeric Root 95% Curcuminoids (10:1 Extract), Vitamin A (Retinol Acetate), Alpha Lipoic Acid, Rosehip (20:1 Extract), Bamboo Silica Powder, Vitamin B6 (Pyridoxal 5 Phosphate), Vitamin B1 (Thiamine Hydrochloride), Lions Mane Fruiting Body (10:1 Extract), Piperine (Bioperine® Black Pepper Extract from Piper nigrum), Ginger Root Powder (20:1 Extract), Bilberry (4:1 Extract), Cordyceps Sinensis CS4 Fermented Mycellium Powder, Reishi Mushroom Extract (30% Polysaccharides), Boron (DiSodium Borate Decahydrate), Elderberry (30:1 Extract), Vitamin B2 (Riboflavin 5 Phosphate), Copper Bisglycinate, Chromium Picolinate, Folic Acid (Vitamin B9 as Calcium-L-Methylfolate), Iodide (as Potassium Iodide), Biotin (Vitamin B7 as D-Biotin), Vitamin B12 (Methyl Cobalamin).
No artificial colours, fillers, flavours or preservatives.
Manufactured green and clean in the BRC & Good Manufacturing Practice (GMP) Certified factory in the UK.
Third-party tested for safety and consistency in its purity and quality.
Allergens in bold
Take two capsules with a glass of water, preferably with food, before early afternoon.
Adaptogenic mushrooms, especially Cordyceps Sinensis, have stimulating effects and may disrupt sleep if taken later in the afternoon or evening.
One bottle contains a 60-day supply (120 capsules).
All Pretty Smart Food Co products can be combined for optimal benefits.
Caution: Do not exceed the recommended stated dose. Keep out of reach of young children. Dietary supplements should not be used as a substitute for a balanced diet. Always consult your doctor before taking any dietary supplements, particularly if pregnant or breastfeeding.
120 Capsules (60 servings)
Servings Size: Take 2 capsules daily with food
| Nutritional Information | Per 2 Capsules | %RI* |
| Vitamin A (as Retinol Acetate) | 800ug | 100% |
| Vitamin B1 (as Thiamine Hydrochloride) | 5.5mg | 500% |
| Vitamin B2 (as Riboflavin 5-Phosphate) | 1.4mg | 100% |
| Niacin (Vitamin B3 as Nicotinamide) | 20mg | 125% |
| Vitamin B5 (as D-Calcium Pantothenate) | 10.2mg | 170% |
| Vitamin B6 (as Pyridoxal-5-Phosphate) | 5mg | 357% |
| Vitamin B12 (as Methylcobalamin) | 20ug | 800% |
| Vitamin C (as Calcium Ascorbate) | 80ug | 100% |
| Vitamin D3 Vitashine™ | 25ug (1000IU) | 500% |
| Vitamin E (as D-Alpha-Tocopherol Succinate) | 12mg | 100% |
| Vitamin K2 (as Menaquinone-7) | 100ug | 133% |
| Folic Acid (Vitamin B9 as Calcium-L-Methylfolate) | 200ug | 100% |
| Biotin (Vitamin B7 as D-Biotin) | 50ug | 100% |
| Calcium (as Aquamin® Algae Extract) | 100mg | 12.50% |
| Chromium (as Picolinate) | 80ugµg | 200% |
| Copper (as Bisglycinate) | 0.5µg | 50% |
| Iron (as Bisglycinate) | 6mg | 43% |
| Magnesium (as Aquamin® Seawater Extract) | 50mg | 13.30% |
| Manganese (as Bisglycinate) | 2mg | 100% |
| lodide (as Potassium lodide) | 150ug | 100% |
| Selenium (as L-Selenomethionine) | 60ug | 109% |
| Zinc (as Bisglycinate) | 10mg | 100% |
| Alfalfa | 25mg | ** |
| Alpha Lipoic Acid | 10mg | ** |
| Bilberry (4:1 Extract - Providing 20mg) | 5mg | ** |
| Bioperine Piperine (Black Pepper Extract) | 5mg | ** |
| Boron (from Sodium Borate) | 0.5mg | ** |
| Choline Bitartrate | 25mg | ** |
| Cordyceps CS4 | 5mg | ** |
| Elderberry (30:1 Extract - Providing 60mg) | 2mg | ** |
| Ginger Root (20:1 Extract - Providing 100mg) | 5mg | ** |
| Grape Seed Extract (95% Polyphenols) | 25mg | ** |
| Lion's Mane (10:1 Extract - Providing 50mg) | 5mg | ** |
| Lutein (XanMax Lutein Esters from Marigold) | 2mg | ** |
| Parsley Herb | 35mg | ** |
| Reishi Mushroom (30% Polysaccharides) | 5mg | ** |
| Rosehip (20:1 Extract - Providing 100mg) | 5mg | ** |
| Turmeric Extract (95% Curcuminoids) | 10mg | ** |
| (10:1 Extract - Providing 100mg) |
* Reference Intake (RI) ** No RI Established
Ingredients: Hydroxypropyl MethylCellulose Capsule Shell (100% Plant-Based), Calcium (Aquamin® Lithothamnion Calcareum from Algae), Magnesium (Aquamin® Marine Magnesium from Seawater Extract), Vitamin C (Calcium Ascorbate), Parsley Leaf Powder, Zinc Glycinate, Iron Glycinate, Choline Bitartrate Coated, Alfalfa Herb Powder, Grape Seed Extract (95% Polyphenols), Vitamin B3 (Nicotinamide), Lutein (Xan Max® Lutein Esters from Marigold), Vitamin E (Natural Succinate Powder), Natural Rice Extract (NuMag), Manganese Glycinate, Selenium (Seleno-Methionine), Vitamin B5 (D-Calcium Pantothenate), Vitamin D3 Vitashine (Cholecalciferol from Algae), Vitamin K2 (as Menaquinone-7), Turmeric Root 95% Curcuminoids (10:1 Extract), Vitamin A (Retinol Acetate), Alpha Lipoic Acid, Rosehip (20:1 Extract), Bamboo Silica Powder, Vitamin B6 (Pyridoxal 5 Phosphate), Vitamin B1 (Thiamine Hydrochloride), Lions Mane Fruiting Body (10:1 Extract), Piperine (Bioperine® Black Pepper Extract from Piper Nigrum), Ginger Root Powder (20:1 Extract), Bilberry (4:1 Extract), Cordyceps Sinensis CS4 Fruiting Body Extract, Reishi Mushroom Extract (30% Polysaccharides), Boron (DiSodium Borate Decahydrate), Elderberry (30:1 Extract), Vitamin B2 (Riboflavin 5 Phosphate), Copper Bisglycinate, Chromium Picolinate, Folic Acid (Vitamin B9 as Calcium-L-Methylfolate), lodide (as Potassium lodide), Biotin (Vitamin B7 as D-Biotin), Vitamin B12 (Methyl Cobalamin).
Caution: Do not exceed the daily dose. A food supplement should not be used as a substitute for a varied diet. Store out of the reach of young children. Not recommended for children or pregnant women. If you are taking medication it is advisable to consult a GP before taking any supplements. Not suitable for persons under the age of 18. Do not use if seal is broken.
Bioavailable and active forms of vitamins, minerals, adaptogens, botanicals your body will love.
Energy
Cognitive Function
Immunity
Antioxidant Power
Stress
Nutrient Replenishment
Your journey to smarter wellness starts here!
We use natural, active, bioavailable forms of vitamins and minerals that are absorbed up to 50-100% better than synthetic, cheaper alternatives depending on the nutrient.
For example:
A lengthy ingredient list or price doesn’t guarantee quality. At The Pretty Smart Food Co., we’ve done the research, so you can confidently enjoy the health benefits of our carefully crafted supplements.
|
Competitor 1 | Competitor 2 | |
| Bioavailable Nutrients | |||
| Chelated Minerals | |||
| Enhanced Absorption (Bioperine®) | |||
| Sustainably Sourced | |||
| Adaptogenic Mushrooms | |||
| Herbal Extracts | |||
| Free from Artificial Fillers | |||
| Third-Party Lab Tested | |||
Real Food Based Ingredients Formulated by Experts for Maximum Benefit
As Retinol Acetate 800μg (100% NRV)
As Thiamine Hydrochloride 5.5mg (500% NRV)
As Riboflavin 5-Phosphate 1.4mg (100% NRV)
As Nicotinamide 20mg (125% NRV)
As D-Calcium Pantothenate 10.2mg (170% NRV)
As Pyridoxal-5-Phosphate 5mg (357% NRV)
As Methylcobalamin 20μg (800% NRV)
As Calcium Ascorbate 80mg (100% NRV)
As Vitashine™ 25μg or 1000IU (500% NRV)
As D-Alpha-Tocopherol Succinate 12mg (100% NRV)
As Menaquinone-7 100μg (133% NRV)
Vitamin B9 as Calcium-L-Methylfolate 200μg (100% NRV)
Vitamin B7 as D-Biotin 50μg (100% NRV)
As Aquamin® Algae Extract 100mg (12.5% NRV)
As Picolinate 80μg (200% NRV)
As Bisglycinate 0.5mg (50% NRV)
As Bisglycinate 6mg (43% NRV)
As Aquamin® Seawater Extract 50mg (13.3% NRV)
As Bisglycinate 2mg (100% NRV)
As Potassium Iodide 150μg (100% NRV)
As L-Selenomethionine 60μg (109% NRV)
As Bisglycinate 10mg (100% NRV)
From Sodium Borate 0.5mg
25mg
10mg
4:1 Extract 5mg
Black Pepper Extract 5mg
25mg
30:1 Extract 2mg
20:1 Extract 5mg
95% Polyphenols 25mg
XanMax® Lutein Esters 2mg
35mg
20:1 Extract 5mg
95% Curcuminoids 10mg
30% Polysaccharides 5mg
10:1 Extract 5mg
5mg
Join our global community of 100k customers reaching their health, confidence & beauty goals.
Have any questions about our Multivitamin? We've got the answers.
Our supplement uses natural, bioavailable forms of vitamins and minerals from sustainable sources like Aquamin® marine algae and Vitashine™ algae-derived vitamin D3. It's free from synthetic fillers and designed for optimal absorption.
Take two capsules daily with water, preferably with a meal for better absorption. If you experience any discomfort, you can take them separately with different meals.
Yes, our supplement is 100% plant-based, including the capsule shell, making it suitable for vegans and vegetarians.
Our supplement is free from common allergens such as gluten, dairy, soy, and nuts. Please review the ingredient list for any specific sensitivities.
It's generally safe, but if you're taking other supplements or medications, consult your healthcare provider to avoid potential interactions.
Most people don't experience side effects, but if you’re sensitive to ingredients like piperine or B vitamins, you might experience mild digestive discomfort.
Some effects, like increased energy, may be noticeable in a few days, while benefits like improved skin or bone health may take several weeks of consistent use.
If you're pregnant or breastfeeding, consult with your healthcare provider before starting this supplement.
Yes, our supplements are manufactured under strict Good Manufacturing Practices (GMP) and are third-party lab tested to ensure purity, potency, and safety.
This supplement is formulated for adults aged 18 and above. For children or teenagers, we recommend consulting a healthcare provider for the appropriate dosage and formulation.
Highly absorbable, correctly dosed vitamin, mineral, adaptogenic mushroom and botanical formula to support your overall health and wellbeing.
