Antioxidants are compounds to help protect the body from damage caused by harmful molecules known as free radicals - the molecules responsible for ageing and tissue damage.
Oxygen radical absorbance capacity, or ORAC, is a method of measuring antioxidant capacity. The ORAC value of RAWCHA® Matcha equals 1573, on a per gram basis. To put this into perspective, our matcha has over 16 times the antioxidant activity of wild blueberries on a per gram basis. In fact, matcha has more antioxidant activity on a per gram basis than ALL of the other popular antioxidant-rich foods listed here, combined!
Detox - flushing out the toxins
Matcha is carefully shade-grown, making it is substantially richer in chlorophyll than regular green tea. Chlorophyll is a molecule (pigment) that gives plants their signature green color. It acts as a powerful detoxifier, helping to eliminate chemicals, heavy metals and toxins from the body - regenerating and cleansing the body at the molecular and cellular level. Additionally, matcha is a great source of dietary fibre - helping to stabilize glucose and cholesterol levels whilst maintaining a healthy digestive system.
Metabolism + Weight Loss
Matcha is full of catechins, which are a super class of antioxidant that help fight bacteria and infections. One specific catechin in matcha is especially known to boost metabolism. It’s called the EGCG catechin, or epigallocatechin gallate. In fact, the concentration of EGCG in matcha is 137 times greater than your average green tea. In addition, caffeine is known to have a synergistic effect with the catechins in matcha to further increase metabolism. Fortunately though, there is not enough caffeine in matcha to promote production and excretion of cortisol, the body’s stress and fat storage hormone.
Focus + Energy
The Japanese have long believed that matcha helps fight the effects of ageing, dubbing it “the elixir of immortality”.
Matcha's high catechin concentration makes it a true anti-ageing superfood. The abundancy of catechin polyphenols (compounds with high antioxidant activity) slow down the ageing process whilst fighting off free radicals. It's potent anti-inflammatory effect makes it an incredible food for the skin – protecting from UV damage and improving skin elasticity.
Drinking just one cup of matcha a day is by far the best thing you can do to combat skin ageing and promote overall skin health.